Iconic 15%- Half Gallon

ICONIC 15% Ash Brown Base - Half Gallon

Cool. Sculpted. Effortlessly Elite.

Iconic 15% was made for clients who crave depth without excess warmth. This ash-brown based formula neutralizes orange tones while delivering a rich, refined bronze that looks smooth, dimensional, and modern.

With 15% DHA, Iconic develops into a bold yet balanced glow that enhances natural undertones without pulling red or golden. The ash-brown base creates that cool, editorial finish — perfect for clients who want a deeper tan without the heat, or who tend to turn brassy in warmer formulas.

It’s depth, but intentional.
Bold, but polished.
Cool, but never flat.

For the client who wants:
* A deep, cool-toned bronze
* Neutralization without dullness
* A sculpted, refined statement tan

Understated with impact.
Iconic lives up to her name.

Rinse Time Guide

• 1–2 hours: Soft, neutral glow
• 3–4 hours: Medium, balanced bronze
• 5–6 hours: Deep, cool-toned bronze with ICONIC depth