{"product_id":"iconic-15-half-gallon","title":"Iconic 15%-  Half Gallon","description":"\u003cp\u003e\u003cstrong\u003eICONIC 15% Ash Brown Base - Half Gallon\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eCool. Sculpted. Effortlessly Elite.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eIconic 15%\u003c\/strong\u003e was made for clients who crave depth without excess warmth. This ash-brown based formula neutralizes orange tones while delivering a rich, refined bronze that looks smooth, dimensional, and modern.\u003c\/p\u003e\n\u003cp\u003eWith \u003cstrong\u003e15% DHA\u003c\/strong\u003e, Iconic develops into a bold yet balanced glow that enhances natural undertones without pulling red or golden. The ash-brown base creates that cool, editorial finish — perfect for clients who want a deeper tan without the heat, or who tend to turn brassy in warmer formulas.\u003c\/p\u003e\n\u003cp\u003eIt’s depth, but intentional.\u003cbr\u003eBold, but polished.\u003cbr\u003eCool, but never flat.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFor the client who wants:\u003c\/strong\u003e\u003cbr\u003e* A deep, cool-toned bronze\u003cbr\u003e* Neutralization without dullness\u003cbr\u003e* A sculpted, refined statement tan\u003c\/p\u003e\n\u003cp\u003eUnderstated with impact.\u003cbr\u003eIconic lives up to her name.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eRinse Time Guide\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cspan\u003e• \u003c\/span\u003e\u003cstrong data-start=\"481\" data-end=\"495\"\u003e1–2 hours:\u003c\/strong\u003e\u003cspan\u003e Soft, neutral glow\u003c\/span\u003e\u003cbr data-start=\"514\" data-end=\"517\"\u003e\u003cspan\u003e• \u003c\/span\u003e\u003cstrong data-start=\"519\" data-end=\"533\"\u003e3–4 hours:\u003c\/strong\u003e\u003cspan\u003e Medium, balanced bronze\u003c\/span\u003e\u003cbr data-start=\"557\" data-end=\"560\" data-is-only-node=\"\"\u003e\u003cspan\u003e• \u003c\/span\u003e\u003cstrong data-start=\"562\" data-end=\"576\"\u003e5–6 hours:\u003c\/strong\u003e\u003cspan\u003e Deep, cool-toned bronze with ICONIC depth\u003c\/span\u003e\u003c\/p\u003e","brand":"BakD SUNLESS","offers":[{"title":"Default Title","offer_id":50864447979767,"sku":null,"price":169.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0924\/2519\/1671\/files\/1_95938cae-dbb4-451f-8795-0d3d4f5bd5c6.png?v=1781561012","url":"https:\/\/bakdsunless.com\/products\/iconic-15-half-gallon","provider":"BakD Sunless","version":"1.0","type":"link"}